Copywriter – Brand Strategist
http://www.linkedin.com/in/kara-hodgert
A bit about me: I love working with people.
EDUCATION
Advertising Art Direction – Post Grad Program – Humber College
Sept 2024 – Present.
Marketing and Advertising Communications – Humber College
Degree attained May 2024
RELEVANT COURSES
Copywriting
- Ability to use tonality and techniques to build brand identity.
- Implement strategic thinking in the development of creative ideas.
- Create attractive and persuasive writing.
Media Planning
- Define key audience members using quantitative and qualitative analyses.
- Identify the appropriate media channels to target key audiences.
- Media platform knowledge and research skills for building advertising campaigns.
Integrated Marketing Communications
- Ability to develop and effectively use company analyses.
- Experience in public relations, digital advertising, and promotional events.
- Advertising and marketing plan development and executions.
EMPLOYMENT HISTORY
- Mar 2024 – Present – Marketing Specialist – Genie Technologies Inc.
- April 2021 – June 2023 – Manager – Tapas Restaurant/Entertainment
- Sept 2008 – Dec 2021 – Hospitality Management – Toronto
VOLUNTEER WORK
Salvation Army
Community outreach
S.H.E. Group
Founder of a non-profit community program
